Creative Director, Copywriter
and Digital Editor.
Helming editorials, influential ads
PropertyLimBrothers trusted me with full reign on the editorials, where a full-scale content plan carries on till this day. The team has grown to a headcount of seven, and continues to provide insights for any property-craving reader.
Taking social media by storm
in 2020, I was roped in to address all the copywriting for PropertyLimBrothers. One of the maestros for Singapore property. Subtitling, captions, pitches, putting out PR fires. Anything creative, and more.
Designing The Future
BeyondX is an annual design festival showcasing fresh technologies and speakers to inspire creativity and innovation.
Commercial and Mixed-Use developments are indispensable to a society, and should resonate with the community, enabling all users to EXPERIENCE BEYOND
Homes are a reflection of its owners, ludic, majestic, or a combination of both. Echoing the latin phrase "E pluribus unum", or "out of many, one"; every aspect of a dwelling must operate in perfect tandem, to provide an experience beyond.
In this issue there’s a whole section devoted to the latest happenings in Vietnam. We’re delighted to showcase ONG&ONG’s new local offices in Ho Chih Minh City which are a testament to a marvelous period of sustained success.
Brace yourself for the
The Internet of Things are already on the brink of the horizon, pending the polarity shifts from the US of A and the Eastern behemoth.
The world is getting smaller, and many parallels for design can be found across continents. One perennial yardstick for gauging value across all industries, from hospitality to retail and beyond, is the quality of the user experience.
Disruptive Innovation in Architecture
The future is laced with all sorts of naysayers and "yeasayers". But the innovations are merely an expression — tools of the mindset that we urgently need to adopt.
Written articles for motorcycles and automobiles. Personal interest: Classic and Vintage. Think Jay Leno's Garage.
A lexicon for complication soirées, the Grandmaster Chime 5175, the US$2.7 million watch by Patek Phillippe, are just one of the many wonders of the world. Experience in writing about various brands, including Seiko, Breitling, Jaeger-LeCoultre, A. Lange & Söhne and