Re-envisioning how property is marketed in Singapore.

4 weeks to launch, I planned a multi-faceted storyline that fused a grunge, exciting and trendy pacing to a professional ad. Each scene was conceptualised, shot, scripted and edited by the team and myself.

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Combining both literal and subliminal messaging, the video continues to make waves in the Real Estate industry in Singapore, and a cornerstone ad for PropertyLimBrothers.

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26 shoots in 3 days.